課 程 概 述
Course Description

課程編碼
Course Code
中文課程名稱
Course Name (Chinese)
英文課程名稱
Course Name (English)
總學分數
Credits
總時數
Hours
C275004 跨國企業管理 Management of Multinational Enterprises 3.0 3
中文概述
Chinese Description
專注於戰略和機構的國際層面,並提供了一個框架,在日益複雜的全球經濟裡制定戰略。本課程旨在為學生提供對跨國公司經營裡的文化,政治,競爭,技術,法律和人口環境的理解。然後,它通過在國際背景下獲得成功的全球產業和戰略來探討全球競爭的性質。還涵蓋了跨國公司管理中的組織設計與戰略控制相關問題。
英文概述
English Description
Focuses on the international dimensions of strategy and organization and provides a framework for formulating strategies in an increasingly complex global economy. The course seeks to provide students with an understanding of the cultural, political, competitive, technological, legal, and demographic environments in which multinational firms operate. It then examines the nature of global competition by exploring the characteristics of global industries and strategies that have been successful in an international context. Also covered are issues related to organizational design and strategic control in the management of multinational enterprises.

備註:

  1. 本資料係由本校各教學單位、教務處課務組、進修部教務組、進修學院教務組及計網中心所共同提供!
  2. 本資料僅供參考,正式資料仍以教務處、進修部、進修學院所公佈之書面資料為準。