| 課程編碼 Course Code | 中文課程名稱 Course Name (Chinese) | 英文課程名稱 Course Name (English) | 總學分數 Credits | 總時數 Hours |
|---|---|---|---|---|
| C204001 | 自媒體行銷學 | Self-Media Marketing Studies | 3.0 | 3 |
| 中文概述 Chinese Description | 本課程旨在為大學部同學提供一個深入了解自媒體行銷的機會，透過學習影片製作、自媒體營銷策略、個人品牌建立等相關知識和技能，培養學生能夠利用自媒體平台有效地行銷自己，無論是求職、發展個人職涯，或者自我表達與溝通。 | |||
| 英文概述 English Description | This course aims to provide undergraduate students with an in-depth understanding of self-media marketing, offering opportunities to learn about topics such as video production, self-media marketing strategies, personal branding, and other relevant knowledge and skills. It aims to cultivate students' ability to effectively market themselves through self-media platforms, whether for job seeking, personal career development, or self-expression and communication. | |||
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