課程編碼 Course Code | 中文課程名稱 Course Name (Chinese) | 英文課程名稱 Course Name (English) | 總學分數 Credits | 總時數 Hours |
---|---|---|---|---|
5805020 | 生活科技與經營 | Cultural Innovation and Business Management | 3.0 | 3 |
中文概述 Chinese Description | 本課程主要以講座、研習營方式探討及演練有關生活實用科技及創意產業化之原理與實作。內容包括:生活實用科技與應用、智慧財產權與管理、數位音像設計與行銷、商業經營模式與設計管理、本土化創作與品牌經營、創意產業化與行銷。 | |||
英文概述 English Description | Theory and Professional Practice on Workshop Subjects for Cultural Innovation and Business Management: (1)Applied technology for New lifestyle.(2)Intelligence property and its positioning.(3)Design and Marketing for multi-media.(4)Interaction between Business model and Design Management.(5)Indigenous works on randay.(6)Innovation Implementation and Marketing. |
備註: