| 課程編碼 Course Code | 中文課程名稱 Course Name (Chinese) | 英文課程名稱 Course Name (English) | 總學分數 Credits | 總時數 Hours |
|---|---|---|---|---|
| 5404311 | 媒體英文實務策略 | Pragmatic Strategies in Media English | 3.0 | 3 |
| 中文概述 Chinese Description | 此課程目標在於提高學生對於英語世界心態（包括邏輯思維、意識型態、以及由之所產生的用詞遣句）的敏銳感。所用材料包含道地電視節目、廣告、電影、網路資源等，此課程引導學生透過這些視窗觀察西方社會所偏好之實務策略。獲得次類跨文化認知，將使學生培養出貼切應用英語文之強力直覺知能，從而在全球化溝通裡得心應手。 | |||
| 英文概述 English Description | This course is aimed at sensitizing students to the mindsets of the English-speaking world, including its logicality, ideology, and consequently, its phraseology. The materials used comprise authentic TV shows, commercials, films, Web-based resources, etc. Students will be coached to observe, through these windows, pragmatic strategies favored by Western societies. Gaining such a cross-cultural awareness will empower students to develop a strong intuitive sense of proper language use in the context of global communication. | |||
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