課程編碼 Course Code | 中文課程名稱 Course Name (Chinese) | 英文課程名稱 Course Name (English) | 總學分數 Credits | 總時數 Hours |
---|---|---|---|---|
4835013 | 產業競爭分析(EMBA) | Industry Analysis and Competition | 3.0 | 3 |
中文概述 Chinese Description | 本課程以策略思考出發,對各種產業分析模式與競爭分析工具加以探討,同時透過個案研究方法,使同學熟悉這些分析工具的應用,並藉由不同產業的個案討論與辨證過程,增加同學對這些產業的整體競爭狀況之瞭解。 | |||
英文概述 English Description | This course provides useful techniques for analyzing industries and the strategic logics of industrial organization. By this course training, students are expected to have sufficient capability to make comprehensive analysis of an industry and to provide possible (might be valuable) strategies for a specific firm. |
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