課 程 概 述
Course Description

課程編碼
Course Code
中文課程名稱
Course Name (Chinese)
英文課程名稱
Course Name (English)
總學分數
Credits
總時數
Hours
C275028 商業智慧與策略決策 Business Intelligence for Strategic Decision Making 3.0 3
中文概述
Chinese Description
本課程旨在培養高階管理者整合性地理解「商業智慧(Business Intelligence, BI)」在策略性與資料導向決策中的核心角色。課程強調 BI 系統與分析框架如何在學習型組織中推動組織學習、適應力與卓越領導,以因應快速變動的商業環境。學員將探討 BI 生態系統的設計、治理與轉型,學習如何運用人工智慧、機器學習與進階資料分析,將資料轉化為具行動價值的洞察與策略遠見。透過卓越領導的觀點,課程引導學員建立資料導向的組織文化,促進資訊的倫理使用、證據導向管理與持續能力發展。
英文概述
English Description
This course is designed to equip senior executives with an integrated understanding of Business Intelligence (BI) as a core foundation for strategic and data-driven decision making. It emphasizes how BI systems and analytical frameworks can foster organizational learning, adaptability, and elite leadership within a learning organization, enabling executives to respond effectively to the rapidly changing business environment.Participants will explore the design, governance, and transformation of BI ecosystems, learning how to apply artificial intelligence (AI), machine learning (ML), and advanced data analytics to transform raw data into actionable insights and strategic foresight. From the perspective of elite leadership, the course guides executives to cultivate a data driven organizational culture that promotes the ethical use of information, evidence-based management, and continuous capability development.

備註:

  1. 本資料係由本校各教學單位、教務處課務組、進修部教務組、進修學院教務組及計網中心所共同提供!
  2. 若您對課程有任何問題,請洽各開課系所。