課程編碼 Course Code | 中文課程名稱 Course Name (Chinese) | 英文課程名稱 Course Name (English) | 總學分數 Credits | 總時數 Hours |
---|---|---|---|---|
3724003 | 商務談判 | Commercial Negotiation | 3.0 | 3 |
中文概述 Chinese Description | 從企業經理人的觀點來操討談判的有關問題,旨在提供學生對談判佑識的了解,並熟悉談判的實務運用。課程重心涵蓋談判的本質與觀念性架構,談判的理論與模型,談判的規劃、執行與控制,談判的策略與技能。上課方式操研討為主,並操分組報告與討論。 | |||
英文概述 English Description | The viewpoint of business manager focus into the issues of negotiation. The objectives of this course are to provide understanding some of the core concepts of the negotiation and to acquaint application approach of the practice. The negotiation topics cover: (1) nature, conceptual, framework, theory and model and (2) to analyze, plan, strategy, tactics, and implement successful negotiation. This can povide groups discussion and improve speaking skills. |
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