課程編碼 Course Code | 中文課程名稱 Course Name (Chinese) | 英文課程名稱 Course Name (English) | 總學分數 Credits | 總時數 Hours |
---|---|---|---|---|
3522012 | 工廠管理與行銷 | Plant Management and Product Marketing | 2.0 | 2 |
中文概述 Chinese Description | 如何行現代化紡織工廠管理內容包括:自動化、電腦輔助設計、電腦輔助製造以提高生產效率及降低成本,並且了解台灣紡織與製衣工業外銷情況,世界市場紡織品之行銷策略,如何突破外銷瓶頸,如何生產附加價值高之紡織品以適合市場之需要。 | |||
英文概述 English Description | Achieving excellence and profitability throughout your organization is the most important issue facing textile industry in the global competition. The study covers: --Introduce flexible manufacturing system in order to be able to handle small batch production which include automation, CAD and CAM. --The current situation in Taiwan's textile export and factors behind the marketing success. --The competitive strategies in the global textile market. --Quick response to customer requirements: New technologies to reduce labor costs and to enhance the speed and flexibility which Taiwan's textile industry can initiate and respond to fashion changes. |
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