Course Syllabus

Course Information：

Year-Semester	Course Number	Course Name	Phase	Credits	Hours	Required/Elective	Instructor	Class	Student NO.	Withdraw	Note
Spring Semester Year 2023	316057	Management Case Writing and Research Methods	1	2.0	2	▲	Wu Shih wei Ching-Jui Keng Ming-Kuen Chen	EMBA - BM 資財EMBA 資財EMBA桃園 EMBA - IEM	10	0	A班 碩一必修(個案寫作或論文寫作2選1) 台北集中上課

Course Plan：

Instructor	Ming-Kuen Chen
Email	f10361@gmail.com
Last Updated	2022-12-21 14:11:34
Course Objective	本課程主要在介紹管理個案的寫作與研究方法，藉由各種量化和質性的方法，如EXCEL及SPSS程式語言等分析個案資料，結合理論與實務，發掘、陳述、分析個案，以設計和實施單一個案研究和撰寫管理個案。 This course introduces the writing and research methods of management cases. It analyzes case data through various quantitative and qualitative methods, such as EXCEL and SPSS programming language. The course combines theory and practice, and discovers, presents and analyzes cases to design and implement a single case study and writing a management case.
Course Schedule	1個案教學及撰寫概論 2.Zara個案教學 3.GE個案教學
Evaluation and grading policy	1.課前心得報告 2.課堂參與討論
Materials	All right reserved. Do not reproduce without permission. Foreign-language textbooks:No 1.講義 2.哈佛式教學個案 (一)-GE (9-614-032(英)/9-616-C04(中)); (二)-Zara (9-604-081(英)/614-C08(中))
The access to curricular consultation	f10361@gmail.com
Expanding teaching and resources
The course corresponds to the SDGs
Does the course incorporate AI
Note	由EMBA 辦公室安排視訊上課