| Course Code | Course Name | Credits | Hours |
|---|---|---|---|
| AC02508 | Branding Marketing with Interactive Experience Design | 3.0 | 3 |
| Description | The main objective of this course is to enhance awareness and knowledge about branding issues in creative industries with interactive experiential design. Student will learn from this course to develop critical perspectives in evaluating interactive experience design in branding and applying them in strategic management of brands in creative industries. The course will also use to develop hands-on abilities on brand marketing by using interaction design. | ||