Course Description

Course CodeCourse NameCreditsHours
A501008 Management 2.0 2
Description This course presents the basic concepts and processes of management for students with cultural vocation development majors. Topics will include: the introduction to management, managing and the manager's job in an organization, modern organizational design, leadership and strategic planning, implementing and controlling , organizational effectiveness and performance, function roles of organization, e-business management, non-for-profit business management, external context of business (the government policy on cultural and creative industries), entrepreneurship management, corporate social responsibility etc. Students will develop skills and knowledge related to the manager function and required in the field of cultural creative industries. This course can also provide a basis for understanding the managerial implication of related cases in cultural creative industries. The featured course: each unit of this course will be facilitated by cultural and creative industries-related cases.