| Course Code | Course Name | Credits | Hours |
|---|---|---|---|
| 8527017 | Trend Study and Product Planning | 3.0 | 3 |
| Description | Current theories and practices of trend study are covered, including trends of living style, fashion and technology development followed by product planning practice. The aims of this course is to put emphasis on conducting research approach in the process of scientific marketing management and reasonable product planning. | ||