Course Description

Course CodeCourse NameCreditsHours
5805023 Fashion and Product Anthropology 3.0 3
Description From the viewpoint of anthropology, this course is to inquire the fashion phenomena of everyday commodities in the context of capitalism and the formation of cultural consumption. The contents include the introduction of theories, the case studies, and the practices of product ethnography in the aspects of cultural consumption, body consumption, image consumption, internet consumption, systems of fashion objects, 3C products and subjectivity construction, subculture identity, and post-modern identity.