| Description
| This course introduces the nature of innovation, why firms innovate, and how innovation can be managed. The lectures cover a range of topics concerning the management of innovation, including motivations for innovating, how firms can protect their innovations using intellectual property rights (such as patents and trademarks), the nature and organization and management of “research and development” (R&D), the management of creative people, processes and teams, the management of product, service and experience innovations, the adoption and use of “open innovation”, and the adoption and use of modularity in innovation.
This course introduces the micro-level and macro-level of technology management with respect to related theories, research field and academic journal. The micro-level comprises open innovation, entrepreneurial management, management of intellectual property, resource-based view, technology search, industrial organization, etc. The macro-level consists of the extent
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