Course Description

Course CodeCourse NameCreditsHours
5705501 Research Methods 3.0 3
Description The course mainly discusses concepts of business research methods. The contents will include following topics:(1)the nature of business research, (2)elements of research and research process, (3)research problem and hypothesis,(4)literature review, (5)research design, (6)research proposal, (7)case study, (8)analysis and the interpretation of data, (9)quantitative and qualitative research,(10) research report.