Course Description

Course CodeCourse NameCreditsHours
5705501 Research Methods 3.0 3
Description The course mainly discusses concepts of business research methods. The contents will include following topicsˇGˇ]1ˇ^the nature of business research, ˇ]2ˇ^elements of research and research process, ˇ]3ˇ^research problem and hypothesis,ˇ]4ˇ^literature review, ˇ]5ˇ^research design, ˇ]6ˇ^research proposal, ˇ]7ˇ^case study, ˇ]8ˇ^analysis and the interpretation of data, ˇ]9ˇ^quantitative and qualitative research,(10) research report.