Course Code | Course Name | Credits | Hours |
---|---|---|---|
3736015 | Brand and Distribution Channels management | 3.0 | 3 |
Description | In this course a few brand creating experiences are introduced in order to emphasize the significant effect of the brand identification and to win the battle which is in such a competitive market by some promotion methods. Besides, it provides managers and decision makers with proven tools and go-to-market strategies for refining channel strategies and managing distribution relationship. |