| Course Code | Course Name | Credits | Hours |
|---|---|---|---|
| 3707026 | Ｈigh-Tech Marketing | 3.0 | 3 |
| Description | This course is to discuss some important topics of Ｈigh-Tech marketing: High-Tech product development model, customer need and buying behavior, marketing strategy planning, and marketing team design. The course contains lecture and case study helping student to know the most important issues in High-Tech marketing practice. | ||