| Course Code | Course Name | Credits | Hours |
|---|---|---|---|
| 3390022 | Marketing | 3.0 | 3 |
| Description | The purpose of this course is to find good method of product marketing, in order to pursuit good profit of enterprise. The goal of this course is to make student understand the idea of marketing, product design, product transportation, promotion and price setting. The related course includes: market segmentation, market organization, customer behavior, product development, retailing, whole-saling promotion, advertising and price setting process. | ||