Description
| Interactive marketing is the emerging relationship existing between customers and employees. It belongs to the interactive behavior which not only provides a service for customers, but also expects to make the guests feel as comfortable as they are at home. The essential element in interactive marketing is human beings. It is important to interact actively with customers' minds. For nowadays companies, the most popular and common way to present this marketing strategy is to set up a site or blog to increase the interaction with customers. Unlike the traditional transaction, the companies stress its service on the interaction with customers, making their customers discuss their brand and products actively of their free will through the internet.
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