Course Description

Course CodeCourse NameCreditsHours
5754003 Strategy of Virtual Store Management 2.0 2
Description The cores of this course are the methods of Economics. We will discuss the Electronic Commerce that developed on Internet. Our focus will be on the influence of the transformation of the business model that transformed by the cyber world from the digital data communication technologies. The major topics include the features of the digital products, commerce flows, cash flows, goods flows, and information flows of the market value-chain. The other topics include quality information, advertisement, marketing, searching cost, searching strategy, virtual community management, pricing and the analysis of inventory return.