| Description
| The course of Market Analysis is a necessary skill for people who are engaged in modern business management. It is also the important basis by which an enterprise makes its marketing strategy and operates the business. The objective of this course is to guide students to analyise the characteistics and rules in China market by scientific methodes . In microscopic way, we research the economic behavior of producers and consumers in China market. In macroscopic way, we discuss the potential chances and challenges the enterprises need to face. This course not only introduces fundamental way to analyse China market, but also adopts case study to prove the results concluded from the analysis.
|
|---|