Course Description

Course CodeCourse NameCreditsHours
3513004 Textile Marketing and Management Lab. 1.0 3
Description The course provides a case study of the whole spectrum of marketing and management issues, ranging from the marketing of textile and clothing industries, through quality control of manufacturing operations to an analysis of customer wants and complaints. Essentially the course gives students flexibility in choosing their own subject of study from the various cases available. Students should submit several papers during the course.