課程編碼 Course Code | 中文課程名稱 Course Name (Chinese) | 英文課程名稱 Course Name (English) | 總學分數 Credits | 總時數 Hours |
---|---|---|---|---|
6105010 | 電子商務 | E-commerce | 3.0 | 3 |
中文概述 Chinese Description | 電子商務課程包含下列課題:(1)網路經濟 (2)電子化企業 (3)企業策略 (4)電子商務的網路基礎建設 (5)供應鍊管理 (6)企業間商務 (7)電子化行銷等。電子商務在擴展傳統企業經營的管道,提供以客戶為中心的解決知道。電子商務也將連結客戶關係、知識管理與企業智慧以便提供更好的服務 | |||
英文概述 English Description | The course of E-Commerce provides our students the following topics:(1) webonomics (2) electronic-business(e-B) (3)business strategy (4)e-commerce infrastructure (5) supply chain management (6)business-to-business (B2B) commerce (7)e-marketing etc. E-commerce extends the reach of traditional business operation systems to provide customer-centric solution. It also links customer relationship, knowledge management, and business intelligence to provide another channel of running business. |
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